The problem with nutrition is that most people don’t have a clue!!!
How do I know this?
Go into any Barnes and Nobles or Border’s bookstore and take a look at the diet and nutrition section.
How many nutrition books do you see?
Hundreds!!
All These Diet and Nutrition Books and So Little Information
Don’t you think if someone really had the perfect nutrition system that we’d have so many books about it? Take a look at the authors and read their backgrounds. How many of them even have a degree in exercise or nutrition?
Fortunately there are people that do know. Too bad you won’t find them with books published in a standard book store.
Where you will find them are college bookstores. Unfortunately the book stores that you find them in are textbooks and for most, that is just too much reading.
So what do you do?
You can always take a college level class. But who has time for that? What about reading a nutrition textbook yourself? Screw that!
The Solution
If you really want to know about proper nutrition, you HAVE to see a professional. This can be a Registered Dietician (RD) or a certified nutrition consultant.
But make sure if its an RD that they have a background in sports nutrition. If it’s a certified nutrition consultant, make sure they are Precision Nutrition certified and/or a Certified Nutritionist from the International Society of Sports Nutrition (CISSN).
Even if you’re not an athlete, you are still someone who performs work. Whether it’s at your job, in the gym, or at home you are active on some level. Well at least I hope you are.
And if you’re not, I’m assuming you want to be otherwise you wouldn’t be reading this.
So whether it’s because you want to look better, feel better, or perform better there is a proper nutrition plan to follow to achieve those goals. And an RD with a sports nutrition background, a Precision Nutrition certified consultant, or a CISSN are the professionals who can get you there.
I myself am Precision Nutrition certified and am in the process of studying to get my CISSN. There’s a reason for that. I did a ton of research and these guys know what they’re talking about.
And best of all, they’re all about teaching proper habits. They’re not about going on this special diet or eating that magic food like all that other BS garbage you find in bookstores and magazines. You WILL NOT reach you goals reading that S@#T
So I leave you with this question,
“If there is so much “expert” information about eating well and getting in shape out there, both freely available or at a cost, then why is it that the American population is still getting bigger and bigger?”
Think about it…
Until next time…
Take charge and crush it,
Alex
P.S.
If you’re tired of all the diet misinformation out there then contact us for a nutrition consultation. You owe it to yourself to at least get the RIGHT information.








